I wanted to talk with you this week about something that happened to me earlier today.
I was watching some training videos from a number of different specialists in their topics and one of them recommended a program that they use for autoresponder messages … for sending emails and managing their database.
And they were going through some of the most popular systems and they said, “This is the one I use. Never, ever, ever use System B because it’s really bad and System C’s not much better. System A is the one that you want to use.”
Then 5 minutes later I’m watching a similar training video by another person who’s also a specialist in their field. But this time the person said, “Never, ever, ever use System A. It’s really bad. I’ve had nothing but problems with it. System B is brilliant and that’s the one I recommend you use.”
And then a 3rd person recommended a different program again.
It got me thinking … so many times we listen to people who are very good at what they do – whether you want to call them experts or gurus or specialists, whatever – they know their stuff and they’re having a lot of success in what they do.
This can be a real challenge in small business management … trying to then decide which advice to listen to.
In the video below I share some reasons as to WHY different leaders will offer conflicting advice and how you can decide which is right for you.
(Or watch this video direct in YouTube here).
I hope that helps you to understand why, sometimes, leaders in a particular industry will give conflicting advice on what they prefer or which is going to be the best system or the best way of doing something.
Donna-Marie is an award-winning Entrepreneur, Author and Content Marketing Specialist. Through her business, Jacaranda Business Support Services, she has been helping other small businesses to grow since 1998, with a knack for teaching systems that allow business owners to increase profits while working less.