Is your content marketing working? Are you getting the results you want? If not, then you may be committing one (or more) of the 7 biggest content marketing mistakes. Mistake #1: Not understanding your market When it comes to marketing your material, you must know who your intended audience is. This will be a determining

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It is extremely easy for any business owner to become so laser focused on their products and services that they forget about the most important aspect of their business – the relationships. Yes, you need to build relationships with your customers, but you also need to build relationship with other people too. The following are

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Content can take you and your brand from an unknown nobody to a credible expert, that people trust and buy from to better themselves or their business. So it’s important that you correctly use your content to shine the best light on you and your business. Your content can truly make you or break you

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UPDATED JULY 2020: One of the most challenging parts of running a digital business is all the techie stuff, right? Learning how to create web pages and opt-in forms and autoresponder emails and … (sigh) … shopping carts and payment processors and video hosting. For those who want to set up a membership site or

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Thousands of business books are sold every year. Books that explain how to start a business, achieve goals, promote your business, budget your finances, how to be the best at what you do, and so much more. How do you decide which books to read? Below are twelve books business owners should read … as

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